Keep the operating foundation clear while the commercial model is finalized.
Simple pricing built around your hotel.
We’re designing BrightOS pricing to keep the core PMS predictable while aligning additional services with the value they deliver. We are not publishing a final pricing model until the commercial approach is approved.
Pricing should be clear about what creates value.
We are working through the commercial model with hotels before publishing final numbers.
Explain what each service enables for the hotel before discussing commercial terms.
Shape the pricing model around how different properties actually work.
The operating core is included.
No fixed subscription. No per-room BrightOS software license.
Bright PMS
$0 / monthBright Workspace
IncludedBright Copilot
Included for core staff useAutomations
IncludedHousekeeping & Engineering
IncludedBright Blueprints
Included while BetaCore property configuration
IncludedMulti-property access
IncludedNo per-room license. Grow from 30 rooms to 100 without multiplying your PMS subscription.
Activate what you need. Pay when it gets used.
Proposed commercial model for this design iteration. Rates are configurable before launch.
| BrightOS capability | Proposed pricing | What triggers the fee |
|---|---|---|
| Bright Booking | 2.0% of direct booking revenue | A reservation is completed through Bright Booking |
| Bright Check-In | $1.00 per completed self check-in | A reservation successfully completes digital check-in |
| Bright Access | $0.50 per stay using digital access | A stay receives and uses a BrightOS digital room key |
| Bright Concierge | $0.50 per AI-handled guest conversation | Bright Concierge resolves the request or completes the requested action without staff intervention |
| Add-ons & Ancillary Revenue | 10% of ancillary revenue generated | An add-on is sold through BrightOS |
| Folio & Payments | 0.35% BrightOS platform fee on processed payment volume | Payment is processed through BrightOS, plus underlying processor/network fees |
| Google Hotels | Included with Bright Booking | No additional BrightOS commission beyond the Bright Booking fee |
| Channel ManagerIn development | 0.5% of OTA booking value | Future OTA reservation distributed through BrightOS |
| Bright RMSSubject to product status | 5% of measurable incremental room revenue | Revenue improvement above an agreed property baseline |
| Bright BoostPlanned | 10% of attributable direct-booking revenue generated | Direct booking is attributed to a Bright Boost campaign; media spend remains separate |
One result. One BrightOS fee.
When multiple BrightOS products contribute to the same transaction, do not stack overlapping commercial commissions. Apply the relevant primary transaction fee only.
Not Google Hotels fee + Bright Booking fee.
See what this looks like in a real month.
Use the calculator to explore an illustrative 60-room property.
Choose your hotel’s monthly activity.
Change the inputs to see an illustrative BrightOS platform-fee estimate.
Estimated BrightOS platform fees
$4,235Illustrative example only. Actual pricing and usage vary by property. Third-party processor and network fees are separate.
Software cost should follow value — not room count.
Monthly subscription
- Per-room fee
- Add-on modules
- Integration fees
- Cost remains even when usage is low
$0 core PMS
- No per-room BrightOS software fee
- Activate only the capabilities you need
- Usage fees follow actual activity
- Revenue commissions follow measurable results
What is not a BrightOS platform fee?
Some services have underlying third-party costs which may be passed through separately.
Card network / payment processor fees
SMS and WhatsApp delivery
Email delivery at high volume
Identity verification
Smart-lock hardware or access-provider charges
Advertising media spend
Other third-party integrations where applicable
We should win when the hotel wins.
A PMS subscription charges the hotel simply for having rooms. BrightOS is designed around a different relationship: make the operating core accessible, then earn when the platform is actually being used to automate work, process transactions or create revenue.
Clear answers before you decide.
Is the BrightOS PMS really free?
There is no BrightOS monthly PMS subscription or per-room software fee under this proposed pricing model. Usage-based services and third-party costs still apply.
Do I need to activate every BrightOS product?
No. Activate the capabilities that fit your hotel and pay according to their usage or results.
Do commissions stack?
No. One commercial result should not generate multiple overlapping BrightOS commissions.
Does the price increase when I add rooms?
There is no per-room BrightOS PMS license. Charges change when platform usage or generated revenue changes.
Are payment-processing fees included?
BrightOS platform fees are separate from card-network and payment-processor costs.
What about products that are still coming?
They should only become billable once commercially available and activated by the hotel.
Predictable core. Clear value.
BrightOS pricing is being designed around your hotel. The core operating platform should stay predictable, while additional services align with the value they deliver.
Talk to us about pricingTalk to us about pricing.
Tell us about your hotel, operating model and goals. We’ll walk through the BrightOS approach while the commercial model is being finalized.
Talk to us about pricing